Qyliq

Evidence before content volume. Briefings before dashboards. Authority before noise.

The Qyliq Methodology

This is the working draft of /methodology for the QYLIQ boardroom rebuild. Section ordering and DESIGN.md token annotations are mine; copy is the deliverable. The page surfaces the Qyliq Enterprise AI Visibility Methodology as the institutional artefact behind every Qyliq engagement, in the register of a board-paper-on-the-table rather than a software tour.

Page sits inside the same graphite world as the homepage. Every section uses the patterns already defined in DESIGN.md (ruled bands, evidence rows, signal boards, image wells, ring borders, the global footer). Composition rules below each section reference DESIGN.md tokens by name so the implementer never invents a value.

Section 1: Hero

Eyebrow: Method

H1 (hero-statement): The growth system board chairs are starting to ask about.

Sub-hero (body-lg, two short paragraphs, constrained to roughly 60ch): Answer engines are now part of how serious buyers shortlist their advisors, their suppliers and their professional firms. When a chief executive asks Claude, ChatGPT, Gemini or Perplexity which firm to brief on a regulated problem, the answer is being produced from a small set of cited sources. Most boards have no visibility into whether they are inside that set.

Qyliq is the studio behind the Qyliq Enterprise AI Visibility Methodology: a six-phase advisory programme that measures whether the major AI engines are recommending you, maps the authority and structured-knowledge gaps that decide that answer, and rebuilds your visibility into something the engines can cite with confidence. We work with boards, executive teams and authority-led service firms. The output is a board paper, not a dashboard.

Primary CTA (label inside CTA pill with brass terminal dot): Request a visibility briefing

Secondary CTA (text link, body-sm): Download the methodology paper (PDF)

DESIGN.md composition notes

Section 2: The board-level shift

Eyebrow: The shift

H2 (display-xl): Answer engine optimisation is not a marketing tactic. It is executive risk management.

Body (three paragraphs, body-base): “How do you differentiate from your competitors?” It is the question your board asks most often, and the question whose answer has moved most dramatically. It is now asked twice in your week. Once by your board, in the room, of you. Once by your buyers, of an AI engine, when they shortlist. The first answer you author. The second is being authored without you. The gap between them is the gap between your real differentiation and your visible differentiation.

Search has changed shape. When a corporate counsel, a chief operating officer or an audit committee chair asks an AI engine for a recommendation on a regulated decision, the engine returns three to five named firms with reasoning. The buyer rarely reads further than the recommendation. Inside twelve months, the firms named in that answer have absorbed the brief; the firms unnamed have never seen it.

Boards understand this kind of exposure in other forms. Regulatory listing, analyst coverage, audit reputation, professional registers. AI visibility is the same risk surface, shifted to a new channel. The board question is therefore not “are we doing SEO”. It is “where is our firm being recommended, where are we being omitted, and what is the documented plan to close the gap”. The Qyliq Enterprise AI Visibility Methodology answers that question in a form an audit committee can read.

DESIGN.md composition notes

Section 3: The methodology in six phases

Eyebrow: Method

H2 (display-xl): Six phases, one programme.

Intro paragraph (body-lg, single paragraph above the phase list): The Qyliq Enterprise AI Visibility Methodology is a six-phase advisory programme. Phase one establishes the baseline. Phases two through five close the gap. Phase six holds the position. Each phase delivers a named, documented artefact. The shape is the same across every engagement, regardless of sector, because the underlying authority-and-citation logic is the same. The depth and emphasis change; the spine does not.

The six phases (rendered as a numbered evidence-row list, each row using the label-strong-statement pattern)

Each phase row carries:

  1. Phase number in mono-label, brass (primary)
  2. Phase name in heading-md, ivory
  3. Branded artefact in inline-heading-bold, ivory, with the canonical Qyliq name
  4. One-line role in body-base, text-muted-dark
  5. Deliverable shape in body-sm, text-soft-dark

Row 01: Baseline

Row 02: Authority audit

Row 03: Query universe and SERP intelligence

Row 04: AI engine visibility measurement

Row 05: Supply and structured knowledge build

Row 06: Operate and govern

Closing line under the phase list (body-lg, single paragraph): Two further capabilities sit inside the methodology where the brief requires them. Qyliq Map Pack Audit documents local and Google Maps presence for firms whose authority has a geographic surface. Qyliq Entity Discovery Map documents the named-person and named-organisation signal the engines use to resolve who you are. Both feed the Qyliq Authority Graph Audit rather than standing as their own phases.

DESIGN.md composition notes

Section 4: The recurring deliverable trio

Eyebrow: Deliverables

H2 (display-xl): Three documents the board can hold.

Intro paragraph (body-base): The six-phase methodology produces a portfolio of artefacts. Three of those artefacts are the recurring products of the engagement. They are the things the board sees, the things the chief executive reads, the things the firm’s general counsel files. Every retainer engagement produces them on a fixed cadence.

Deliverable rows (three evidence-table rows, label-strong-statement pattern)

The Visibility Briefing The monthly board paper. Reports the firm’s citation share across the major AI engines, the position change against the named competitor set, the actions taken inside the operating cadence and the actions queued for the next month. Read by the executive. Approximately twelve pages, designed for sixty seconds of scan and ten minutes of read. Replaces the legacy “monthly SEO report” with a document an audit committee chair recognises as a board paper.

The Qyliq Authority Graph Audit (quarterly reaudit) The full quarterly reaudit of the firm’s authority graph and AI engine visibility, indexed back to the Qyliq Search Visibility Baseline. Includes the Qyliq Share-of-Voice Quarterly change view, citation share movement, competitor authority movement, and the documented action plan for the coming quarter. Sits in the firm’s governance record. This is the paper the board reviews.

The Qyliq Board Briefing (annual) The annual strategic refresh. Returns to the Qyliq Enterprise AI Visibility Methodology at the level a board chair signs off on. Covers the year’s visibility position, the audit-committee-ready risk view, the regulatory and engine-platform context for the year ahead, and the visibility strategy for the next twelve months. The Qyliq Board Briefing runs the firm’s EDCRS (Enterprise Demand Capture Readiness Score) against the prior year’s score so the board sees movement, not only state. One artefact. Read once a year. Earns the relationship.

Closing line under the trio (body-base): Detailed scopes for each of the three deliverables sit on the relevant /services/<name> pages, alongside scope, audience, sample structure and price band. The full Qyliq Enterprise AI Visibility Methodology paper, available below as a PDF, documents the deliverable shapes in detail and sets out the EDCRM v1.0 (Enterprise Demand Capture Readiness Matrix) scoring model that produces the EDCRS composite the board reads in the annual briefing.

DESIGN.md composition notes

Section 5: The cadence

Eyebrow: Cadence

H2 (heading-lg): A rhythm the executive can plan against.

Body (single paragraph in body-base): The engagement runs to a fixed cadence. Build-phase work is bounded; everything after is governed retainer. The retainer is not a pool of agency hours. It is a documented monthly-quarterly-annual rhythm of advisory artefacts, each of which the firm’s executive and board can plan their decision-cycle against.

Cadence rows (three ruled rows in a small evidence table)

Monthly. The Visibility Briefing lands with the executive sponsor and the chief executive. Twelve to fifteen pages. Citation share, position movement, action log, decisions requested.

Quarterly. The Qyliq Authority Graph Audit rerun and the Qyliq Share-of-Voice Quarterly are presented to the executive team. Sixty to eighty pages, designed for the quarterly review meeting. Decisions on capital allocation, content investment and structured-knowledge build sit inside this paper.

Annually. The Qyliq Board Briefing goes to the board. One document. Reviewed alongside the firm’s other annual strategic papers.

Closing line (body-sm, text-soft-dark): The cadence is the contract. Engagements outside this cadence are scoped separately.

DESIGN.md composition notes

Section 6: The methodology paper

Eyebrow: Documentation

H2 (heading-lg): Read the full methodology before the briefing.

Body (two short paragraphs in body-base): Most executives prefer to read the methodology in advance of any conversation. The full Qyliq Enterprise AI Visibility Methodology paper documents each of the six phases at depth, with the deliverable shape for each phase, the cadence of the retainer engine and the evidence standards Qyliq holds itself to.

The paper is non-confidential and citable. It exists so a chief executive can read it on the train, a chief marketing officer can circulate it inside the firm and a board chair can take it into a meeting without further explanation. The paper is updated quarterly; the version date sits on the cover.

Primary CTA (CTA pill, brass terminal dot): Download the methodology paper (PDF)

Secondary CTA (text link): Request a printed copy

DESIGN.md composition notes

Section 7: Proof

Eyebrow: Evidence

H2 (heading-lg): Evidence before claims.

Body (single paragraph in body-base): Qyliq engagements produce documented citation-share change against the firm’s named competitor set, measured on the same prompt set across the major AI engines, across the same engagement timeline. Verifiable case studies sit on the case study index. The recurring Qyliq Authority Graph Audit and the Qyliq Share-of-Voice Quarterly are the audit trail behind each one.

Inline empty-state note (using the empty-state pattern from DESIGN.md § 404 / Error States):

Inline empty-state note (second, paired):

DESIGN.md composition notes

Section 8: Closing CTA

Eyebrow: Briefing

H2 (display-xl, single line): Brief the methodology against your firm.

Body (single paragraph in body-lg): The first conversation is an initial briefing request. We document the firm, the named competitor set you measure yourselves against and the questions you want the engines to recommend you for. We come back with the Qyliq Search Visibility Baseline and a preliminary view of the Qyliq AI Citation Evidence Pack position. This first conversation is the artefact that decides whether a full engagement is right for both parties.

Primary CTA (CTA pill, brass terminal dot, label): Request a visibility briefing

Secondary CTA (text link, body-sm): Speak to a partner first

DESIGN.md composition notes